Kendrick Lamar just released the visual for his song "Swimming Pools".
The track from the West Coast MC embodies stylish video that matches the song's uncanny ability to brandish the ravages of alcoholism while also making the whole idea sound strangely appealing.
Directed by Jerome D., who previously manned the lens for a Schoolboy Q and A$AP Rocky video, the clip moves between images of a sultry dancer, bottles crashing, and revelers drinking at a red-lit party. The dominant image, though, is a dapper Lamar, free-falling backward into dangerously seductive waters.
Check it out above!